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Warner Bros. storms into the world of F1 with VCARB

Warner Bros. storms into the world of F1 with VCARB

The adrenaline-pumping, thrilling and exciting cinematic experience the film offers will appeal to Formula 1 fans as the collaboration reaches its highest level this week at the British Grand Prix at Silverstone, featuring unique car designs, bespoke branding and exclusive content.

Keep a close eye on the VCARB01 driven by Daniel Ricciardo and Yuki Tsunoda. They have a new Twisters-inspired look, with tornado-spinning wheels and both cars are cooled by brake coolers with Twisters graphics that are for one race only.

Step into the eye of the storm, as A-listers and cast members Glen Powell and Daisy Edgar-Jones take on Daniel and Yuki as they battle the elements. Driving storm chaser RC trucks around our very own obstacle course, the exclusive content combines the adrenaline of Formula 1 with the storm chasing excitement of Twisters.

Peter Bayer, CEO of Visa Cash App RB said: “This type of partnership is a first for us at Visa Cash App RB… Hollywood! It’s one that captures the spirit of both brands and allows us to integrate in ways we haven’t before. It’s exciting in nature and innovative in execution. At VCARB, we’re committed to opening up our team to new fans and we hope that through this collaboration, we can help movie fans experience a bit of our world, and the excitement of F1!”

Laurent Mekies, Team Leader of Visa Cash App RB, said: “Partnering with Warner Bros. on the new Twisters film is next-level cool. Formula 1 is the perfect storm of risk, adrenaline and speed that combines all the fundamentals of the sport with a cinematic classic, making it the perfect way to connect with fans. We can’t wait to rock our new look at Silverstone and do something we’ve never done before.”

Josh Goldstine, President, Worldwide Motion Picture Marketing, Warner Bros. Pictures, said: “Twisters is set to deliver a truly immersive cinematic ride to audiences around the world, and Visa Cash App RB is the ideal partner to help race fans prepare for the experience by taking them along to the movies as their Twisters-inspired cars take to the Silverstone circuit.”