Kendrick Lamar Expands Drake Feud With New Tricks in ‘Not Like Us’ Video

Kendrick Lamar Expands Drake Feud With New Tricks in ‘Not Like Us’ Video

TORONTO — Kendrick Lamar is joining in on another round of the Drake diss war.

The Compton, California native celebrated America’s Independence Day with his music video for “Not Like Us,” the latest chapter in his sharp criticism of the Toronto rapper.

The video sees Lamar metaphorically attack Drake, making frequent use of owl motifs, a reference to Drake’s circle of friends and their fashion brand October’s Very Own.

One of the most striking scenes is when Lamar breaks a piñata in the shape of an owl. The video ends with Lamar lingering in front of a birdcage with a live owl trapped inside.

The video also makes several subtle jokes about Toronto, using well-known California names.

There’s an appearance by former Toronto Raptors star DeMar DeRozan — who was traded to the team in 2018 — shaking Lamar’s hand, while the song’s producer Mustard, born Dijon McFarlane, wears a Toronto Blue Jays cap.

Last month, Lamar scored another victory lap in his feud with Drake by hosting a three-hour concert in Los Angeles that drew 17,000 fans and featured performances from a host of other hip-hop stars. During the show, Lamar performed “Not Like Us” no less than four times.

This report by The Canadian Press was first published July 5, 2024.

David Friend, The Canadian Press

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