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Garanti BBVA Mobile, Turkey’s most used banking app, recorded 2.7 billion registrations in the first half of 2024

The Garanti BBVA Mobile App offers more than 1,000 different functions. Transactions that previously required a physical signature can now be processed via the app thanks to authentication technologies. Private individuals and companies can carry out all their banking transactions completely online without ever having to enter a branch. For example, if a customer changes their phone number or SIM card because they have changed provider, they can reconfirm their identity via video call or using the NFC function of their smartphone. The creation and query of passwords is also managed via the app.

Garanti BBVA offers a holistic experience through mobile and internet to enrich people’s lives more than 1.6 million self-employedSMEs and corporate customers. Products and services available online include a comprehensive range of business loans, credit facilities and other forms of financing. In addition, corporate customers can track and manage their daily activities such as payroll, insurance, export paperwork and electronic ledgers.

As many as 89 percent of the bank’s SMEs Customers actively use digital channels, with nearly 99 percent of electronic funds transfers, EFT, FAST and SWIFT transactions, foreign currency purchases and sales, and credit card and bill payments being processed online.

Murat Çağrı Süzer, Executive Vice President of Garanti BBVA explains: “The answer to all banking questions is now available on the smartphone in your pocket. This requires us to focus on a service model where we can offer all solutions at this first point of contact.”

Garanti BBVA continues to invest in expanding its digital product offering and find new ways to make customers’ lives easier by optimizing the user experience across all functions, touchpoints and digital platforms. The service is uninterrupted and continues to include human assistance when needed. “Our main goal,” explains Süzer, “is to maximize the customer experience with tailored and personalized content in real time.”

By Olivia

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