A Target customer gave a bad review for Blake Lively’s new hair care line on TikTok – and she’s not the only disappointed customer.
In a clip that has garnered over 1.7 million views and over 146,000 likes, user Jubilee Dawn (@jubileedawns) joined the chorus of angry customers who were unimpressed with Lively’s products.
“Blake Brown review (spoiler…it’s awful),” read the text superimposed over the clip.
Before starting her review, the woman pointed out that she purchased the products long before Lively recently came under fire for her recent promotional efforts for the drama/romance film “It Ends with Us.”
“I got it the day before everything broke so this doesn’t even have anything to do with the drama,” she began in the clip.
TikToker criticizes Lively’s hair care range
“These are some of the worst products I have ever used on my hair,” Jubilee explained in her video.
The woman further explained that she used the products on her curly hair and was absolutely disappointed with the results. After using the shampoo, mousse and mask, her hair remained dry.
“My hair has never felt so unhealthy in my entire life,” the woman claimed.
The hair care line took seven years to develop and is sold exclusively on their website and at Target. It includes a dry shampoo, two types of shampoo, a hair mask and other products.
Aside from the fact that the products were not good for her hair, the woman also noticed that the design of the bottles was extremely impractical.
“Another reason not to buy it is the crazy packaging,” she said.
The influencer said that the shampoo cap twists off completely, making it difficult to close when washing hair. She also said that the other packaging was difficult to open.
Viewers join in the criticism
In the comments section, many criticized Lively’s hair and beauty line.
“With all due respect…but who has ever looked at Blake’s hair and thought, ‘I need to know what products she uses’?” wrote user Roxy.
“This is what Blake Lively’s hair usually looks like ngl,” another user added.
Others made fun of the whole controversy and the hair care line.
“We have split ends,” wrote one user.
Some even claimed that many would return the products.
“The cool teen at Target said everyone returns it,” wrote user Johnny Walker.
@jubileedawns If Green Lantern made a hair care line 💚 #blakelively #blakebrown #haircare #review #hair #curlyhair ♬ Original sound – Jubilee Dawn
The Daily Dot has reached out to Target and Blake Brown Beauty via email and Jubilee Dawn via direct message on Instagram and TikTok for comment and additional information.
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