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Better Choice Company announces formation of specialty company

TAMPA, Fla., Aug. 7, 2024 (GLOBE NEWSWIRE) — Better Choice Company Inc. (NYSE American: BTTR) (“Better Choice” or “the Company”), a pet health and wellness company, today announced that its Board of Directors has formed a Special Committee consisting of Lionel Conacher, John Word III and Michael Young.

The Committee’s mandate is to evaluate all M&A and asset realization opportunities, including joint ventures, acquisitions and divestitures, and may re-approach certain candidates who have previously expressed interest in discussions with the Company.

According to Mr. Young, the Company’s Chairman of the Board, “The elimination of Alphia Inc.’s right of first refusal as part of the previously announced litigation settlement has removed one of the Company’s greatest obstacles to pursuing a corporate transaction in the best interests of our shareholders.”

About Better Choice Company Inc.

Better Choice Company Inc. is a fast-growing pet health and wellness company committed to leading the industry shift toward pet products and services that help dogs and cats live healthier, happier, and longer lives. We take an alternative, nutrition-based approach to pet health compared to traditional dog and cat food offerings and position our portfolio of brands to capitalize on mainstream trends of increasing pet humanization and consumer focus on health and wellness. We have a proven, decades-long track record of selling trusted pet health and wellness products and leverage our established digital footprint to empower pet owners with the knowledge they need to make informed decisions about their pet’s health. We sell the majority of our dog food, cat food, and treats under the Halo brand, which focuses on providing sustainably sourced dry and canned food made with real, whole meat, and minimally processed raw dog food and treats. For more information, see
https://www.betterchoicecompany.com.

Forward-looking statements

This press release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. The words “believe,” “could,” “estimate,” “continue,” “anticipate,” “intend,” “should,” “plan,” “might,” “seek,” “potential,” “is likely,” “will,” “expect” and similar expressions, as they relate to us, are intended to identify forward-looking statements. The Company has based these forward-looking statements largely on our current expectations and projections about future events and financial trends that we believe may affect our financial condition, results of operations, business strategy and financial needs. Some or all of the results anticipated in these forward-looking statements may not be achieved. Please see our filings with the SEC for more information about the Company’s risk factors. Any forward-looking statement made by us herein speaks only as of the date made. From time to time, factors or events may arise that could cause our actual results to differ, and it is not possible for us to predict all of them. The Company undertakes no obligation to update publicly any forward-looking statements, whether as a result of new information, future developments or otherwise, except as required by law.

Company contact:

Better Choice Company, Inc.
Kent Cunningham, CEO

Contact for investors:

KCSA Strategic Communication
Valter Pinto, Managing Director
Phone: 212-896-1254
[email protected]

By Olivia

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