JAKARTA, INDONESIA – Media OutReach Newswire – August 26, 2024 – Bigo Live, a leading global live streaming platform based in Singapore, has rolled out an app-wide update with enhanced content review measures to improve the user experience for Indonesians. The update is part of Bigo Live’s ongoing commitment to provide a safe and respectful online platform and community for Indonesians. The update includes the removal of over 40,000 obscene content and 50,000 accounts that do not comply with the app’s community guidelines since the beginning of 2024. It also includes tightening Bigo Live’s moderation to stop and combat clickbait advertisements, fake news, inaccurate or inappropriate promotional content, and other culturally insensitive content. In addition, Bigo Live has taken enhanced precautions against the misuse and mismanagement of the platform as it continuously strives to create a green and clean digital environment to improve the user experience for all.
A Bigo spokesperson said, “This update to the app is part of our ongoing and proactive efforts to ensure that all content on Bigo Live is and remains safe and respectful. We have increased our efforts to eliminate any form of undesirable content, including culturally sensitive content, which is not and has never been allowed on our platform.
“Bigo Live has a zero-tolerance policy towards content that is sensitive or offensive to our users and the wider community in all countries where we operate. We place great importance on these issues to ensure a seamless user experience. The combination of our detection systems and moderation teams allows us to address these issues promptly and appropriately and remove harmful content and behavior to protect the community.”
Bigo Live has always worked with the Indonesian government and continues to do so. It aims to provide a platform for Indonesians from all walks of life to come together, connect, share their creativity and talent, and spread positivity and joy. In 2019, Bigo Live partnered with KOMINFO to support cyber surveillance efforts on various types of social media platforms.
Zero tolerance policy
Bigo Live is a platform for safe, inclusive and welcoming experiences and has a zero tolerance policy towards sensitive or offensive content on its platform. The livestreaming platform has strict processes in place to maintain and protect the safety of all its users. Bigo Live removes more than 1 million pieces of content and behavior every day that are potentially harmful and violate the community guidelines in Indonesia. Globally, Bigo Live removes millions of data pockets (images, videos, text) with 99.5% accuracy and removes them within 60 seconds, preventing tens of millions of harmful content from being viewed.
The live streaming platform uses a combination of technology and humans to remove more than 99% of illegal and offensive content before it is even detected by users. In addition to enhanced content review, Bigo Live continues to protect the Indonesian community by employing additional moderators who speak Bahasa Indonesia and monitor the platform 24/7.
Bigo Live works with a strong team of AI scientists and engineers to develop and maintain its proprietary AI-powered Content Management System (CMS). This forms the backbone of its content moderation system. AI features include image recognition, facial recognition, video intelligence, and voice processing.
The proprietary technology can automatically scan over 300 million bags of data (images, videos, text) to detect inappropriate content with 99.5% accuracy and remove it within 60 seconds. The CMS has a library of more than 200,000 negative keywords that help in detecting and removing harmful content and behaviors such as hate speech and user banning.
The CMS is also based on machine learning algorithms that continuously learn by processing millions of data sets in order to accurately identify and punish offenders.
Users can also report harmful, suspicious or inappropriate content and behavior using online reporting tools. The speed at which content is flagged by the technology means that much of the content removed is proactively identified by the CMS and security moderators before it is even viewed or addressed through user reports.
Commitment to providing a safe, respectful and inclusive platform
Bigo Live has been at the forefront of supporting the Bigo community in Indonesia since the COVID-19 pandemic struck indiscriminately. Amidst desperation, the livestreaming app provided Indonesians with entertainment, community, and even an alternative source of income.
Even beyond COVID-19, Bigo Live believes in the importance of bringing communities of people together, whether online through its app or offline through its numerous local events and activities in Indonesia. The app aims to spread positivity and joy for everyone in Indonesia and globally. It is this value of inclusivity that drives Bigo Live to host events, activities and initiatives to support Indonesians from all walks of life.
This includes collaborations with broadcasters to offer live-streamed activities for local communities, such as cooking during Ramadan, sharing recipes for breaking the fast and exchanging useful information with other users.
Most recently, Bigo Live hosted “Bigo Live for Good” – a Ramadan charity event – where the company donated Rp 119 million to Yayasan Kasih Anak Kanker Indonesia (YKAKI) and Panti Asuhan Annajah as part of its community commitment.
Bigo Live is a platform for community empowerment, both on and off the app. The app aims to support this through a safe and supportive platform and furthermore through its activities and initiatives for the local community of the Bigo Live community, in line with its mission to spread hope, smiles and joy.
Since its founding in 2016, Bigo Live has grown into an international industry leader and major player in the global creator economy with more than 400 million users in 150 countries worldwide.
Hashtag: #BigoLive
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