Beijing, China, Aug. 9, 2024 (GLOBE NEWSWIRE) — Global micromobility giants Segway and Tier-Dott have joined forces to offer 10,000 free e-bike rides to visitors and locals from July 26 to August 11. This campaign is part of a broader effort to promote sustainable travel solutions in Paris, one of the most visited cities in the world. The partnership aims to reduce traffic congestion and ensure seamless mobility for tourists and residents.
Improving urban mobility in Paris
Segway provides eco-friendly mobility and reduces traffic pressure during major international events by easing public transport with 10,000 free rides. This initiative, which runs from July 26 to August 11, offers eco-friendly travel options, supports the Paris sustainability goals and relieves public transport of the congestion caused by the influx of visitors.
New users can register on the Dott app, scan a QR code and enter the “Segway” code to receive a free 20-minute ride and a discount. Vehicles with “Simply Moving in Paris” stickers and Segway logo tags increase visibility
“Paris’ significant investment in bike lanes and supportive government policies are encouraging the growth of e-bike services. We want to welcome visitors and users from all over the world to this special event and showcase Paris as an iconic city that excels in sustainable transportation,” says Alan Zhao, one of Segway’s directors.
The role of micromobility in urban environments
Micromobility solutions such as e-bikes are increasingly recognized for their efficiency and environmental friendliness. Segway has been pioneering these developments since 2018 in collaboration with over 240 shared mobility providers worldwide. The initiative to offer free rides is in line with a global trend to reduce inner-city congestion and emissions and supports cities in their efforts to become more sustainable.
Impact and public reception
The integration of shared mobility options such as electric bikes and scooters has significantly reduced urban congestion and strengthened the city’s sustainability efforts. Segway’s free ride campaign during Paris’ peak tourist season demonstrates its market leadership and commitment to community service, promoting a safer, smarter and greener travel ecosystem. This approach not only addresses immediate transportation needs but also encourages long-term behavioral changes among residents and tourists alike. This initiative is in line with the broader European trend towards sustainable urban mobility, with a significant portion of travelers preferring eco-friendly options.
A broader European commitment to sustainability
Across Europe, urban centres are increasingly turning to green mobility. The European Green Deal, which aims to achieve climate neutrality by 2050, underlines this commitment through significant investments in sustainable infrastructure such as public transport and charging stations for electric vehicles. Cities such as Amsterdam, Copenhagen and Berlin serve as role models with their comprehensive cycling and environmentally friendly transport policies.
Paving the way for sustainable cities
The trend towards sustainable urban mobility is gaining momentum worldwide, driven by both environmental concerns and the evolving needs of urban populations. As cities continue to innovate and implement green transportation initiatives, the demand for eco-friendly vehicles and mobility solutions is expected to increase, representing a promising direction for future urban development.
For more information about Segway, visit www.segway.com.
For more information about Tier-Dott, visit www.tier.app And www.ridedott.com.
About Segway.
Segway-Ninebot is one of the best-selling brands in the French e-scooter market. From 2022 to 2023, the number of activated e-scooters has doubled. Through global retailers such as Amazon, Decathlon, Carrefour and Auchan, Segway-Ninebot has more than 1,500 points of sale in France. Segway-Ninebot covers over 100 countries and regions, has over 11.8 million riders and 12 million registered app users, and is very popular among young users.
CONTACT: Ling D Segway-Ninebot ling.ding(at)ninebot.com
