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Value-based strategy
In the latest episode of the Smart Strategy Insights series, Wayne Lynn takes an in-depth look at how printers can create and increase value by helping other members of their value chain – customers, employees and suppliers – increase their value.
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About Wayne Lynn
A proponent of the adage, “You can’t manage what you can’t measure,” Wayne Lynn combines his considerable strengths in leadership, business and strategy with his extensive experience in public and private companies, bringing focus and discipline to the task of creating and sustaining success in today’s chaotic environment.
Wayne has managed companies ranging from $5 million to $500 million in annual revenue. He has led these companies across a number of different market sectors, including magazines, catalogs, inserts, direct mail, and general commercial printing.
Wayne is both a student and practitioner of the fine art of business. His current focus is on helping business leaders make their companies more economically viable, more relevant in the marketplace, more adaptable to constant change, and more sustainable over the long term. It’s about people, their knowledge, and how well they execute what they know.
Wayne can be reached at 704-516-7787 or (email protected).
